Stereo-Rama Viewers from Italy (StereoRama)
 

 

STEREORAMA

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Stereo•Rama viewers are another example of a cloned View-Master. They were made in Milan, Italy by a company called Technofilm in the 1950's and 60's. They take View-Master reels although there was an extensive range of Stereo•Rama reels manufactured specifically for them. The Stereo•Rama reels were photographed using Kodachrome film and so the colours of the images have remained bright and vivid.

A bakelite 'Standard' StereoRama Viewer from the 1950's

Typical flamboyant Italian styling serves to make this viewer a work of art in it's own right.


Another variant of the 'Standard' StereoRama Viewer.

This model is a plain dark brown version of the viewer shown above and is also made from bakelite. The quality and finish appear slightly inferior and the light aperture is of a different design. The case screws are more deeply recessed and of a different style


A plain brown 'Standard' viewer, but this one has i.f.a.s moulded into the casing. This stood for "Industria Foto-ottica Apparecchi Stereoscopici" which translates to Photo-Optical Industry Stereoscopic Equipment.
(credit: Woodchuckit)

An example of a rarer black Stereo•Rama Standard Viewer.

StereoRama Special Focusing Viewer

In the same way that Sawyers had a flagship product, the Model D, that had the ability to be focused, Stereo•Rama also created a focusing viewer as shown below, known as the 'Special'. The focusing was achieved by rotating the wheel in between the viewing lenses.

Close-up of the knob used to focus the viewer


 

Many thanks to Les Ringoir of Belgium for providing pictures of the Special viewer


A Stereo
Rama Viewer from the 1960's

This viewer is made from plastic and closely resembles it's View-Master Model E equivalent.


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