Originally this viewer was given away as a McDonald's
Happy Meal promotion in Brazil. It came in a plastic bag together with one
reel and was available in four colours. Later on it was used to promote
Pixar's animation, Toy Story, in Australia.
The viewer was of a fairly low build quality. The reel
was placed on a spigot and then the round disk was snapped into place.
Moving the reel from frame to frame was a fairly 'hit and miss' affair,
with the reel only occasionally advancing correctly. This viewer is a
novelty and you can't imagine anyone wanting to use it on a regular basis.